Chalet is Innovator finalist

Congratulations to Chalet, Wilmette, Ill., a finalist for the 2007 Garden Center Magazine Innovator Award, sponsored by Garden Market Expo.

Chalet was nominated by more retailers than any other finalist. Each one cited Chalet’s customer service and merchandising magic. Other strengths that drew the admiration of its peers were its ability to connect with customers through classes and garden programs, its signage and its strong pet department.

We’ll present our third finalist next week. Look for the Innovator winner in the June issue of Garden Center Magazine.

-- Sarah